AudTen - We Back Entrepreneurs
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We exist to remove early friction and help founders move faster from 0 to 1 β€” with clarity and intent.

AudTen brings conviction-led capital for the earliest stage, when things are still non-obvious.

Why AudTen Exists

Our Purpose

Why
AudTen Exists

Early-stage startups rarely struggle because of lack of ambition. They struggle because of friction.

Fragmented Capital Misaligned Incentives Slow Early Decisions Limited Access

AudTen exists to remove that friction. We invest early, act with conviction, and help founders build momentum when it matters most.

01

Invest Early

Capital when the opportunity is greatest and the risk is real.

02

Act with Conviction

Decisive, informed decisions β€” no hesitation, no second-guessing.

03

Build Momentum

The right investors and advisors at exactly the right time.

AudTen - How We Work

How we work

Our partnership with founders is built around a simple idea: capital alone doesn't win early. How that capital shows up, does.

Our 3-Capital Approach

AudTen works through a structured 3-Capital approach designed to remove early friction and provide a product-like experience for founders at the 0β†’1 stage.

Conviction Capital icon

Conviction Capital

We lead with fast, conviction-driven capital - without committees, and we write meaningful first cheques β€” institution grade. This gives founders clarity early: fewer names on the cap-table, cleaner ownership, and an investor who is fully aligned from day one.

Intellectual Capital icon

Intellectual Capital

We work closely with founders across their next two fundraises β€” helping sharpen positioning, structure narratives, prepare for investor conversations, and help build strong financial scaffolding early. On difficult, high-impact decisions, we act as a trusted advisor β€” bringing second-order thinking to hard decisions around growth, burn, and dilution.

Relationship Capital icon

Relationship Capital

We believe access should reduce friction, not create noise. AudTen provides founders access to a curated, pre-negotiated vendor stack across legal, finance, hiring, and infrastructure β€” saving time, cost, and founder bandwidth. We act as a reputation multiplier, making warm, context-rich introductions to operators and investors β€” not just cold-intros.

What Changes for Founders

Over the first 12–18 months, this approach helps founders move faster with less friction:

A cleaner cap table from day one
Sharper positioning for the next round
Fewer wasted cycles on fundraising or operations
Better decisions when the stakes are highest
What We Invest In

What We Invest In

We back early-stage founders solving real problems with technical depth and market clarity.

01. Stage

Angel & Pre-Seed

0β†’1 stage investments with INR 50L-1.5Cr first cheques. Follow-on friendly.

02. Focus

AI & Fintech

AI-native B2B businesses and fintech workflows with clear vertical depth

03. Founders

Edge Over Polish

We value clarity of thinking over surface readiness

04. Geography

India to Global

Built from India, for global markets

ajvc - India's Most Approachable Pre-seed Fund

Our investment process:

1

Share a deck

β†’
2

Initial shortlist if within thesis

β†’
3

30 min founder intro

β†’
4

Detailed pitch

β†’
5

Conviction-led decision

About the GP

AudTen is led by Sanjay G Kothari with deep experience working at the intersection of founders, investors, and capital formation. The fund reflects a personal way of working β€” high conviction, deeply involved, and long-term oriented.

Read more about the GP β†’
Portrait of Sanjay G Kothari, AudTen's General Partner